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The Meaning Behind the Pillars London Logo
Every brand name carries a story. For us, Pillars London is so much more than just a name, it reflects the values, purpose, and inspiration at the heart of everything we create.
The Meaning of “Pillars”
The word Pillars is inspired by the Five Pillars of Islam, the core acts of worship that form the foundation of a Muslim’s faith and daily life: Shahada (faith), Salah (prayer), Zakat (charity), Sawm (fasting), and Hajj (pilgrimage). These pillars represent structure, stability, and guidance and are the principles that extend beyond worship into how Muslims live, give, celebrate, and connect with others.
When we chose the name Pillars, we wanted to reflect this idea of strong foundations. Just as the Five Pillars guide faith and practice, our brand aims to support meaningful moments throughout Islamic festivals and life’s milestones. Our products are designed to be part of the traditions and gatherings that bring families and communities together.
A Symbol of Strength, Legacy & Continuity
Pillars also carry a broader symbolic meaning. Across cultures and throughout history, pillars have represented strength, heritage, and continuity. They support structures that last for generations, reminding us that the most meaningful traditions are the ones that endure and are passed down over time.
This idea closely aligns with our vision at Pillars London. We design products that are not only beautiful but also rooted in culture and storytelling, items that families can use to create their own traditions and memories. Whether it is a greeting card exchanged during Eid or a gift bag presented when visiting family and friends for Iftar, each product is intended to become part of moments that matter.
Why “London”?
The second part of our name reflects where our journey began. Pillars London was founded in London, a city known for its diversity, creativity, and vibrant communities. Launching the brand in London shaped our perspective: we wanted to create designs that feel culturally authentic while also being modern, accessible, and globally relevant.
London also represents connection. It is a meeting point of cultures, traditions, and ideas, and this spirit continues to influence how we approach our collections today. Although our customers are based around the world, the brand’s roots remain in the city where the idea first took shape.
Bringing the Meaning to Life
Our logo and name together represent what we strive to build: a brand grounded in faith-inspired values, thoughtful design, and meaningful gifting. Every collection we release will be created with the intention of celebrating traditions while helping people express care, generosity, and connection through beautifully designed products.
As Pillars London grows, the meaning behind our name continues to guide us. We are building more than a gifting brand, we are creating products that support the moments, celebrations, and traditions that form the pillars of our lives.
